The Nippon TV Co-Creation Labs are where we can all work together to address social issues and create the next generation of experiential value as we build an “exciting future for all.”
NEWS&TOPICS
Delivering the latest news and topics on Nippon TV Co-Creation Labs’ activities!
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NEW2024/11/15KODOMO MIRAI lab
指定障害者支援施設「中井やまゆり園」訪問
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NEW2024/11/13
宇宙XRバス、ルミエール・ジャパン・アワードにて受賞！
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NEW2024/10/01日テレ共創ラボ
大型LEDビジョンを備えた未来志向のクリエイティブ・ベース「nVision Lab（エンビジョンラボ）」が日テレタワーにオープン！
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NEW2024/09/26SOCIAL IMPACT lab
日本テレビグループ初のインパクトレポートを公開 ～新たな「モノサシ」への研究と実践を推進～
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NEW2024/09/19SOCIAL IMPACT lab
【インパクト投資2号案件】縦型ショートドラマクリエイターGOKKOの紹介動画を公開！
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NEW2024/09/18KODOMO MIRAI lab
「汐留サマースクール2024」アナウンサー紙芝居をプロデュースしました！
CATEGORY
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The Nippon TV Co-Creation Labs are where we build an “exciting future for all” together with you,
serving as a launching pad for ideas about the near future!
Let’s build
an exciting future!
In 2023, Nippon TV Holdings will celebrate its 70th anniversary.
Against a backdrop of significant changes in technology and the social environment,
and under the slogan of “Beyond Television, Beyond Borders,”
we are aiming to create emotional experiences that transcend all boundaries.
We are launching the Nippon TV Co-Creation Labs to create the next generation of experiential value as we build an “exciting future for all” while addressing various social issues!
The Nippon TV Co-Creation Labs will serve as a launching pad for new ideas for the near future.
They will be a place where we work with various partners sharing the same vision under the same themes to create “prototyping and R&D that generates excitement” and take on the “challenge of generating positive social impact in various areas.”
We will bring together a wide range of know-how and resources, such as the expertise and resourcefulness the Nippon TV Group has developed in the entertainment industry and the proficiency and ingenuity of our partners in areas such as advanced technologies, services, designs, and products. Then, utilizing this accumulated innovative and creative capacity, we will take on the challenge of generating solutions that will contribute to future society and culture.
The Nippon TV Co-Creation Labs will collaborate in various ways with everyone who shares these hopes and desires!
Co-Creation Themes
The Nippon TV Co-Creation Labs are actively working on five co-creation themes, each with its own dedicated lab: near-future entertainment experiences “In Town" and “At Home” for consumers, contributions to “Future Society” and “Future Generations,” and awe-inspiring experiences focused on “Outer Space!”
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EXPERIENCE DESIGN lab
Next-Generation Experience Design “In Town”
We will create various next-generation entertainment experiences, including urban experiences, through co-creation with technology companies and creators.
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CREATIVE LIVING lab
Living a Better Life “At Home”
We will work on prototyping ideas and experiences for living a better life that we would like to realize in the near future over the next ten years together with various companies and universities.
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SOCIAL IMPACT lab
Social Impact for “Future Society”
We aim to contribute to future society by researching and implementing the visualization of social impact and co-creating with social startups.
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KODOMO MIRAI lab
Children and their Futures “Future Generations”
We will combine learning and entertainment to generate new experiential value for the children of the Alpha Generation and their futures.
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ASTRO INNOVATION lab
Space Entertainment” and “Space Business
We will create new awe-inspiring experiences and content focused on the theme of “Outer Space”
Co-Creation needs
Each lab and project at the Nippon TV Co-Creation Labs is looking for people who can come and join us!
EXPERIENCE DESIGN lab
- People with technologies that create next-generation experiential value
- Creators who want to create next-generation content together with us
CREATIVE LIVING lab
- People who have solutions to everyday living problems and want to create enjoyable living experiences together with us
- People who have technologies and ideas that can be utilized for entertainment experiences in daily life
SOCIAL IMPACT lab
- Social startups conducting environmental projects with a focus on carbon neutrality
- Social startups conducting DE&I-related projects with a focus on creating opportunities for women, the LGBTQ community, and people with disabilities
- Social startups conducting projects related to supporting creators with a focus on the entertainment industry
KODOMO MIRAI lab
- Companies and organizations that have the same desire to provide exciting learning opportunities to future generations
- People who have strategies mainly targeting elementary school students that promote excitement, surprise, discovery, and experiences (experiential programs such as workshops, etc.).
ASTRO INNOVATION lab
- For companies and organizations wanting to create new awe-inspiring experiences and content focused on the theme of “Outer Space”
- For companies and organizations aiming to develop new innovations in the business field of “Outer Space”
CONTACT
For questions about the Nippon TV Co-Creation Labs or about participating in any of the labs or projects, please get in touch with us using the form below.
While researching “future needs” related to factors such as changes in the social environment, consumers, technology, and content, the Nippon TV R&D Lab is an organization that pursues and proposes unique value that Nippon Television can share with society.
The Lab’s activities are highlighted via its “note” page, so please be sure to check it out.
“Note” is where the TV station wants to connect with various places. (Nippon TV R&D Lab)
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note
Promotion Office
Aiming to realize a sustainable society, the Nippon TV Sustainability Promotion Office promotes sustainability-related activities across the entire Nippon TV Group based on the six materialities emphasized in Nippon TV Holdings’ Sustainability Policy.
「Good For the Planet」Official X